The IoT provides companies with the opportunity to gather data from a
wide variety of assets and then transmit it, via the Internet, to
cloud-based or other IT systems. Companies can then use this data to
reduce the assets’ downtime, streamline their business processes, offer
new services that increase their revenues, and otherwise transform their
businesses.
However, despite the promise of the IoT, and the success of many IoT
projects, there have also been a large number of IoT project failures.
These failures have led many companies to ask themselves what they got
wrong with their IoT projects, and what they can do differently in the
future to ensure their IoT projects are successful.
o help address these questions my firm, Beecham Research, recently published a new report titled “Why IoT Projects Fail.”
As one of the results from the online survey we conducted for this
report demonstrates -- 58% of the respondents to the survey stated that
their IoT project was either mostly unsuccessful, or wholly
unsuccessful, with a further 30% stating their projects were ‘mostly’
successful but not entirely so -- the question of why IoT projects fail
is of great importance to the large and growing number of companies who
want to adopt IoT. It is also very relevant to the IoT companies who are
providing these IoT adopters with the embedded modules, IoT gateways, smart connectivity services, edge-to-cloud solutions and the other solutions they need to bring these projects to fruition.
In the report we reviewed a wide variety of IoT industry sources and
surveys to see what they had discovered regarding the reasons for IoT
project failures. We also interviewed and surveyed IoT adopters, IoT
solution providers and other IoT experts to understand their perspective
on why many IoT projects do not live up to expectations, and why those
projects that do succeed, do so.
What we found is that there are four high level reasons why IoT projects fail, with a series of lower level reasons:
- Business aims for the project are not thought out
- Company organizational issues arise
- Unforeseen technological problems emerge
- Customer and vendor problems come up
IoT Project Business Aims Not Thought Out
Unclear business objectives were a major reason for IoT project failure. This confusion resulted in IoT adopters not understanding what the project needed to accomplish from a technical perspective, in order to meet the company’s business objectives. In addition, our research found that many IoT adopters wanted to be seen as embracing IoT technological developments for the sake of keeping up with market trends, and failed to understand all the complexities involved in actually building and commercializing an IoT application.
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